Private label strategy : how to meet the store brand challenge

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TextPublication details: Boston HBR Press 2007Edition: 1stDescription: 267ISBN:

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Item type	Current library	Call number	Status	Barcode
Books	JKBS, Gurgaon	658.827 KUM (Browse shelf(Opens below))	Available	DB3296

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Previous	658.827 KEL Strategic brands management : Building, measuring and managing brand equity	658.827 KEL Strategic brands management : Building, measuring and managing brand equity	658.827 KEL Strategic brands management : Building, measuring and managing brand equity	658.827 KUM Private label strategy : how to meet the store brand challenge	658.827 KUM Marketing and branding : the Indian scenario	658.827 LOP Global brands	658.827 MAT Product and brand management	Next

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