000 00345nam a2200121Ia 4500
008 191201s2001 xx 000 0 und d
020 _a9780471897446
082 _a658.8 MCA
100 _aMcauley, Andrew
245 0 _aInternational Marketing: Consuming Globally, Thinking Locally
260 _aNew York
_bJohn Wiley & sons. Inc.
_c2001
300 _a337
942 _2ddc
_cBK
999 _c6145
_d6145