000 00427nam a2200133Ia 45e0
008 180310s1997 xx 000 0 und d
082 _a658.821 NEW
100 _aNewell, Frederick
245 0 _aNew rules marketing : how to use one-to-one relationship marketing to be the lea
250 _a
260 _aNew York
_bMcGraw-Hill
_c1997
300 _axx, 315p 0786312289
942 _2ddc
_cBK
999 _c2014
_d2014