| 000 | 00380nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 201203s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a9788175542914 | ||
| 082 |
_a658.8343 _bKAP |
||
| 100 | _aKapferer, Jean-Noël | ||
| 245 | 4 | _aThe new strategic brand management : creating and sustaining brand equity long term | |
| 250 | _a1st | ||
| 260 |
_aNew Delhi _bKogan Page _c2004 |
||
| 300 | _a497 | ||
| 942 | _cBK | ||
| 999 |
_c11793 _d11793 |
||