Global brands

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TextPublication details: New York Cambridge University Press 2007Edition: Description: xxii, 303pDDC classification:

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Item type	Current library	Call number	Status	Barcode
Books	JKBS, Gurgaon	658.827 LOP (Browse shelf(Opens below))	Available	1780

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Previous	658.827 KEL Strategic brands management : Building, measuring and managing brand equity	658.827 KUM Private label strategy : how to meet the store brand challenge	658.827 KUM Marketing and branding : the Indian scenario	658.827 LOP Global brands	658.827 MAT Product and brand management	658.827 MAT Product and brand management	658.827 MAT Product and brand management	Next

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