Managing brand equity : capitalizing on the value of a brand name

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TextPublication details: New York Free Press 1991Edition: Description: xiii, 299pDDC classification:

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Item type	Current library	Call number	Status	Barcode
Books	JKBS, Gurgaon	658.827 AAK (Browse shelf(Opens below))	Available	1539
Books	JKBS, Gurgaon	658.827 AAK (Browse shelf(Opens below))	Available	1540
Books	JKBS, Gurgaon	658.827 AAK (Browse shelf(Opens below))	Available	1541
Books	JKBS, Gurgaon	658.827 AAK (Browse shelf(Opens below))	Available	1542
Books	JKBS, Gurgaon	658.827 AAK (Browse shelf(Opens below))	Available	1543

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Previous	658.827 AAK Managing brand equity : capitalizing on the value of a brand name	658.827 AAK Managing brand equity : capitalizing on the value of a brand name	658.827 AAK Managing brand equity : capitalizing on the value of a brand name	658.827 AAK Managing brand equity : capitalizing on the value of a brand name	658.827 AAK Managing brand equity : capitalizing on the value of a brand name	658.827 AAK Building Strong Brands	658.827 ABR Brand risk : Adding risk literacy to brand management	Next

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