Rebranding : concepts, cases and applications
Material type:
TextPublication details: Hyderabad ICFAI UNIVERSITY PRESS 2008Edition: 1stDescription: 233ISBN: - 9788131414965
- 658.8270954 GAU
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
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JKBS, Gurgaon | 658.8270954 GAU (Browse shelf(Opens below)) | Available | DB3176 |
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| 658.827 VER Brand Management Text and Cases | 658.827 VER Role of marketing communication in brand management | 658.827 YAS Brand Harmony: Achieving Dynamic Results by Orchestrating Your Customers Total Experience | 658.8270954 GAU Rebranding : concepts, cases and applications | 658.83/AAK Marketing Research | 658.83 BOY Marketing research | 658.83 BRA Marketing Research Tool & Techniques |
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