Marketing and branding : the Indian scenario

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TextPublication details: New Delhi Pearson Education 2007Edition: 1stDescription: 479ISBN:

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Item type	Current library	Call number	Status	Barcode
Books	JKBS, Gurgaon General Stacks	658.827 KUM (Browse shelf(Opens below))	Available	DB4296

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Previous	658.812 STO Customer relationship management : creating competitive advantage through win-win relationship strategies	658.827 AAK Building Strong Brands	658.827 DEV Corporate branding : perspectives and experiences	658.827 KUM Marketing and branding : the Indian scenario	658.827 MON Brand Experience : The Marketing Mind-Game	658.827 PRI Brand manners : how to create the self-confident organisation to live the brand	658.827 TYB Kellogg on branding : the marketing faculty of the Kellogg School of Management	Next

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