Corporate branding : perspectives and experiences

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TextPublication details: Hyderabad ICFAI Books 2008Edition: 1 stDescription: 222ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	JKBS, Gurgaon General Stacks	658.827 DEV (Browse shelf(Opens below))	Available	DB4291

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Previous	658.812 SEY The customer revolution : how to thrive when customers are in control	658.812 STO Customer relationship management : creating competitive advantage through win-win relationship strategies	658.827 AAK Building Strong Brands	658.827 DEV Corporate branding : perspectives and experiences	658.827 KUM Marketing and branding : the Indian scenario	658.827 MON Brand Experience : The Marketing Mind-Game	658.827 PRI Brand manners : how to create the self-confident organisation to live the brand	Next

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