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Market-based management : strategies for growing customer value and profitability

Best, Roger J.

Market-based management : strategies for growing customer value and profitability - 72nd - New Delhi Prentice hall Of India Pvt Ltd 2007 - 528

ISBN: 9788120328068

Dewey Class. No.: 658.8 / BES

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Market-based management : strategies for growing customer value and profitability