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Kellogg on branding : the marketing faculty of the Kellogg School of Management

Tybout, Alice M.

Kellogg on branding : the marketing faculty of the Kellogg School of Management - Rep - New Delhi Wiley India 2006 - 334

ISBN: 9788126510276

Dewey Class. No.: 658.827 / TYB

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Kellogg on branding : the marketing faculty of the Kellogg School of Management